next_gen degrees
next_gen degrees
next_gen degrees
next_gen degrees
Bringing Next_Gen degrees to life
Bringing Next_Gen degrees to life
Bringing Next_Gen degrees to life
Bringing Next_Gen degrees to life
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problem
49%* of students consider future career prospects to be the most important factor when choosing a university. But many are graduating feeling unprepared for the real world. Swinburne needed to develop a campaign that clearly demonstrated how their degrees improve employability and a creative platform to support the marketing of the individual hero degrees.
solution
We take real graduates’ stories and show how their experiences are intricately connected to thier Swinburne degrees.
problem
49%* of students consider future career prospects to be the most important factor when choosing a university. But many are graduating feeling unprepared for the real world. Swinburne needed to develop a campaign that clearly demonstrated how their degrees improve employability and a creative platform to support the marketing of the individual hero degrees.
solution
We take real graduates’ stories and show how their experiences are intricately connected to thier Swinburne degrees.
problem
49%* of students consider future career prospects to be the most important factor when choosing a university. But many are graduating feeling unprepared for the real world. Swinburne needed to develop a campaign that clearly demonstrated how their degrees improve employability and a creative platform to support the marketing of the individual hero degrees.
solution
We take real graduates’ stories and show how their experiences are intricately connected to thier Swinburne degrees.
problem
49%* of students consider future career prospects to be the most important factor when choosing a university. But many are graduating feeling unprepared for the real world. Swinburne needed to develop a campaign that clearly demonstrated how their degrees improve employability and a creative platform to support the marketing of the individual hero degrees.
solution
We take real graduates’ stories and show how their experiences are intricately connected to thier Swinburne degrees.
Using provocative headlines and graphic treatments, these degrees transform both themselves and the world around them. This allowed Swinburne to own the university space around employability and to carve out a visual language that was truly thier own.
Static Executions
Animated Execuitions
year
2022
agency
Deloitte Digital
team
Art Direction: Josh Mann + Scott Zuliani. Animation: James Guerrero. Creative Direction: Gustavo Vampre-Franco + Charles Baylis.
category
Advertising
Using provocative headlines and graphic treatments, these degrees transform both themselves and the world around them. This allowed Swinburne to own the university space around employability and to carve out a visual language that was truly thier own.
Static Executions
Animated Execuitions
year
2022
agency
Deloitte Digital
team
Art Direction: Josh Mann + Scott Zuliani. Animation: James Guerrero. Creative Direction: Gustavo Vampre-Franco + Charles Baylis.
category
Advertising
Using provocative headlines and graphic treatments, these degrees transform both themselves and the world around them. This allowed Swinburne to own the university space around employability and to carve out a visual language that was truly thier own.
Static Executions
Animated Execuitions
year
2022
agency
Deloitte Digital
team
Art Direction: Josh Mann + Scott Zuliani. Animation: James Guerrero. Creative Direction: Gustavo Vampre-Franco + Charles Baylis.
category
Advertising
Using provocative headlines and graphic treatments, these degrees transform both themselves and the world around them. This allowed Swinburne to own the university space around employability and to carve out a visual language that was truly thier own.
Static Executions
Animated Execuitions
year
2022
agency
Deloitte Digital
team
Art Direction: Josh Mann + Scott Zuliani. Animation: James Guerrero. Creative Direction: Gustavo Vampre-Franco + Charles Baylis.
category
Advertising
02
Large Format OOH
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Large Format OOH
02
Large Format OOH
02
Large Format OOH
03
Static OOH
03
Static OOH
03
Static OOH
03
Static OOH
see also
see also
see also
see also
