meet me @ open day
A personal invitation to meet the people, and potential of Swinburne University.
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problem
Market research showed that people associated Swinburne University with next_gen technology, but there was a sense that it was lacking in humanity and warmth.
solution
We turned the spotlight on Swinburne ambassadors. Students, Professors and robots alike. We highlighted the potential impact that their work had on the world, and made the public a generous offer. To meet these people, at Open Day.
A series of short videos was created to target different audiences highlighting the work of our ambassadors.
15 Second Spot
6 Second Spots
OOH
year
2023
agency
Deloitte Digital
team
Art Direction_Josh Mann. Photography_Anton Blajer. Editing_Dylan Mercer. Creative Direction_Gustavo Vampre-Franco
category
Advertising
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Large format out of home
see also
