the real deal
the real deal
the real deal
the real deal
A real platform to build brand trust
A real platform to build brand trust
A real platform to build brand trust
A real platform to build brand trust
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problem
Dodo deliver great quality internet, at highly competitive rates. But they had a legacy trust issue. There was a stigma that low-cost meant, "cheap". We needed to reinforce the idea that Dodo had improved and could be relied upon.
solution
When you tell the truth – no matter how ugly – you build trust, respect and community.
problem
Dodo deliver great quality internet, at highly competitive rates. But they had a legacy trust issue. There was a stigma that low-cost meant, "cheap". We needed to reinforce the idea that Dodo had improved and could be relied upon.
solution
When you tell the truth – no matter how ugly – you build trust, respect and community.
problem
Dodo deliver great quality internet, at highly competitive rates. But they had a legacy trust issue. There was a stigma that low-cost meant, "cheap". We needed to reinforce the idea that Dodo had improved and could be relied upon.
solution
When you tell the truth – no matter how ugly – you build trust, respect and community.
problem
Dodo deliver great quality internet, at highly competitive rates. But they had a legacy trust issue. There was a stigma that low-cost meant, "cheap". We needed to reinforce the idea that Dodo had improved and could be relied upon.
solution
When you tell the truth – no matter how ugly – you build trust, respect and community.
Even though Dodo is animated, he can be the most real thing on TV, radio and social networks. With disarming and charming honesty, he is our chance to tell the truth and lift the lid on real value.
year
2023
agency
Deloitte Digital
team
Art Direction: Josh Mann Copywriting: Steve May + Talia Stone Animation: Dylan Mercer Creative Direction: Charles Bayliss + Anthony Moss
category
Advertising
Even though Dodo is animated, he can be the most real thing on TV, radio and social networks. With disarming and charming honesty, he is our chance to tell the truth and lift the lid on real value.
year
2023
agency
Deloitte Digital
team
Art Direction: Josh Mann Copywriting: Steve May + Talia Stone Animation: Dylan Mercer Creative Direction: Charles Bayliss + Anthony Moss
category
Advertising
Even though Dodo is animated, he can be the most real thing on TV, radio and social networks. With disarming and charming honesty, he is our chance to tell the truth and lift the lid on real value.
year
2023
agency
Deloitte Digital
team
Art Direction: Josh Mann Copywriting: Steve May + Talia Stone Animation: Dylan Mercer Creative Direction: Charles Bayliss + Anthony Moss
category
Advertising
Even though Dodo is animated, he can be the most real thing on TV, radio and social networks. With disarming and charming honesty, he is our chance to tell the truth and lift the lid on real value.
year
2023
agency
Deloitte Digital
team
Art Direction: Josh Mann Copywriting: Steve May + Talia Stone Animation: Dylan Mercer Creative Direction: Charles Bayliss + Anthony Moss
category
Advertising
01
Large format OOH
01
Large format OOH
01
Large format OOH
01
Large format OOH
see also
see also
see also
see also
